Built to give you super powers.
Antenna designs and builds websites, brand identity, and marketing systems for small businesses and the founders who run them.
Helping people and small businesses succeed since 2010.
Each card describes the work and the change it produced. Click any title to open the live site.
Built a site for a respected solo Realtor. Identity quizzes, design-aware calculators, and a monthly journal in her own writing voice. Now buyers and sellers find her online by the qualities she is known for in person, with AI search built to recognize her work.
susannabernstein.com →Built the parent company site for a multi-brand neighborhood developer. Made a complex long-horizon vision read clearly to capital partners, future residents, and civic stakeholders at a glance, without losing the depth underneath.
nowcity.co →Built a site for institutional-grade infrastructure that brings real-world assets into regulated digital markets. Signals credibility to the lawyers, regulators, and capital allocators who decide whether to engage in seconds.
redclover.co →Built a site for a hands-on storytelling experience that serves four very different audiences. Explains the work clearly to senior care directors, cruise activity planners, school administrators, and event organizers, while keeping the warmth that defines the actual experience.
getpuppetty.com →Built a site for a small business analytics tool with a complex value proposition. Made the offering legible in under a minute so founders could self-qualify whether it fit them, before any conversation.
goalscreen.com →There is a part of your business customers feel in person but rarely see online. The craft, the relationships, the thinking behind the work.
Antenna's job is to find that part of your business and build the digital system that brings it forward.
Five years ago, premium digital work was reserved for businesses with agency-level budgets. A custom-branded site, a real brand system, and a monthly content program could easily run fifty to a hundred thousand dollars and require an account team to manage. Today, the same quality is in reach for small businesses, often ten times less than it would have cost five years ago.
We use AI to handle the production load that used to take a team: copywriting in your voice, asset variations, content cadence, technical configuration, iteration speed. Antenna keeps the strategy, the judgment, the editorial standard, and the relationship with you. AI carries the rest.
We listen to how you actually write and talk, then teach AI to draft in your voice. You review and approve. Monthly content reads like you, not a chatbot.
Sites we build are configured so Google, ChatGPT, Claude, and Perplexity recognize what makes your business distinct, and recommend you when customers ask.
Quizzes, calculators, audits, and intake conversations that give visitors real personal answers in their own situation, not generic outputs.
Three real options instead of one mockup. Decisions get made faster. Drafts go from first pass to good in days, not weeks.
Working with Antenna Studio is collaborative, fast, and clear. We start by listening to your business and what you want to unlock. Within a week, you know what we would build together, what it would cost, and how it would feel. Drafts arrive quickly. Decisions get made. You launch a digital system built for the long term.
Custom websites for small businesses, engineered to match the care you put into the work and to be found by both people and AI tools. Built once, runs for years.
Naming, voice, visual system, and the editorial direction that holds together across the website, the proposal, the deck, and the email signature. Useful at any stage.
Go-to-market planning for small businesses launching a product, expanding a service, or entering a new market. We help decide what to build first, who to talk to, and how to know whether it is working.
Founder-level guidance from someone who has been running small businesses since 2010. Useful when the question is bigger than what to build next.
A custom training program that turns AI into a real part of how your business runs. We set up the workflows, build the prompts and custom assistants that fit your work, and train you or your team to use them. By the end, you use AI confidently in your voice, with the right safeguards, on your own.
Take time to understand. Move quickly to build, learn, and iterate. Together, until the work delivers.
Pollinator is Antenna's marketing platform for real estate agents and boutique residential brokerages. The same craft you see in our other work, built around the specific needs of a real estate practice.
Four things, every time. Not features. Outcomes you feel from day one and keep feeling years later.
Your pages open the second someone clicks. Faster than most small business sites, including the ones built on the platforms your customers are used to.
Configured so Google, ChatGPT, Claude, and Perplexity all know who you are, what you do, and why you should be recommended. Not just a website. A presence customers can find however they search.
No monthly platform fee. No software licenses to renew. No login that can be compromised. No plugins that need updating. Built once, runs for years.
You own the code, the content, and the domain. If you ever want to leave us, you walk away with everything. No lock-in, ever.
Antenna is led by Erik Gillberg out of Los Angeles. Since 2010, Erik and a small distributed team have helped people and small businesses of all kinds succeed through custom websites, brand identity, marketing strategy, and business coaching. Each engagement is led personally and taken on by referral.
We value curiosity, creativity, and courage. In business and in life.
We will text or email you back to set up a 15-minute conversation. We will look at a live example, listen to your business, and talk through what we could build together.
If your situation needs something different from what we offer, we will say so and point you somewhere useful.